Tourism since 1970

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Since 1970, the political recognition of tourism as an important part of the British economy has been maintained. While the 1969 Development of Tourism Act laid down a public sector structure, other legislation has also affected the private . In 1970, tour operators were to have an Air Travel Organisers Licence (ATOL) and within the accommodation sector incentives were introduced for the of hotels and tourist facilities. Attempts to bring in an accommodation rating scheme failed, resulting in voluntary . Following a change of government in 1979 there was a of ‘economic realism', whereby public sector for a variety of services was questioned. This era saw the replacement of former principles of economic management of the national economy based on Keynesian (i.e. the use of public expenditure to re-inflate the economy and the pursuit of full employment) with the new monetary economics which to replace state expenditure with a greater for the private sector to control the money supply and address inflation. In a deflationary , public spending on leisure and tourism at national, and local state levels was threatened when scarce needed to be allocated on a wide range of welfare provision. , in the 1980s the attitude of the state towards public sector funding for leisure and tourism moved from one of direct support to passive encouragement and a greater on user-pay philosophies and leisure as a discretionary rather than a mandatory activity. pump-priming funding for tourism called ‘Section 4 Grant Aid' that had been provided under the terms of the 1969 Development of Tourism Act was revoked in England, the mechanism used to stimulate capital projects. Throughout Europe, legislation for the tourism industry has also been a of recent developments which have replaced the state subsidies for tourism with regional incentives for development in of decline and high socio-economic deprivation, so that new employment opportunities can be in ‘peripheral regions'. European has also introduced measures to liberalise air and road transport, the harmonisation of hotel classifications, the easing of frontier controls and efforts to balance VAT and duty-free in a bid to ease the flow of tourism at a trans-national level, so that barriers to tourism are removed.

Learning Materials – Historical Development of Tourism – Dr P R Brunt